Events - Claendar

January 24th: The 5 Marketing Mistakes You Should Avoid When Launching a New Product





Considering the launch of a new product or a brand extension in 2012? Dean LePoidevin, President/Strategic Director of LePoidevin Marketing will discuss how to determine how much time and effort to invest in planning for and executing a sales and marketing strategy in support of a new launch.

New product launch strategies such as market research, sales team and channel integration, launch timing, media strategies and campaign analysis will be explored during this information-rich event. Dean will also share how to measure success during and after your marketing campaign.


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February 7th: Roundtable Discussion: Today's Economic Climate





Paranet's first Roundtable Discussion of 2012 will focus on the Economy. We will discuss Economy Trends & Observations, Commodity & Industry Updates, and Compensation Trends.

The Paranet Group's Metrics Survey results will also be shared at this forum. These results will allow you to benchmark against other Paranet members.

Please join us...be prepared to engage in conversation that will help you understand current economic conditions and plan for the future.


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February 24th: Getting Projects Done on Time in Half of the Time






Companies can spend millions each year on training and software for project management. Yet, it's still estimated that more than 90% of all significant projects finish late. Why? What can you do about it?

Mike Dalton, Innovation Consultant and Paranet Group Director, will share how you can complete projects in less time and always deliver on time. He will unveil mistakes companies make that sabotage on-time performance, methods for creating a short project plan and visual tools for managing projects and project portfolios.


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March 13th: Roundtable Discussion: Working in a Family Owned Business






Working in a family owned business can be difficult at times, especially when you are not related to the family. You can feel like an outsider with no clear way to advance past a certain point. However, it does not have to be this way.

Family owned businesses can offer a great alternative to the rigid and perhaps cold structure of the corporate world...you just have to navigate it a little bit differently. Everyone can be part of the family!

Linda Kiedrowski, Chief Executive Officer of The Paranet Group will facilitate this Roundtable Discussion.


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